MyTidy is an M-commerce platform that collects orders and manages all aspects of the delivery process. This software offers a solution for retailers that want to start implementing omnichannel marketing, looking at the consumer as “a main actor” and a user of personalised contents. It is easy to use and economical for retailers. There are no commissions and a free trial period is possible. MyTidy is based on three key concepts:
SIMPLICITY – CUSTOMER RELATIONS – PURCHASE EXPERIENCE MyTidy enables users to publish an online catalogue, even when they are starting from an xls file in which a list of departments, categories and products can be copied.
Moreover connectors that synchronise all the information present in the ERP-system can be used, even when it is being operated in the physical store.
Therefore retailers do not need to worry about anything; the inventory, products, prices, and promotions are always up to date: they only need to manage their sales. MyTidy manages fixed prices as well as promotions that are limited in time, in that it allows the replication of the pricing policies of the physical store in a virtual space.
The purchase experience is personalised, as the platform allows specific promotions for single clients or groups of clients to be published.
The delivery is fully customisable with options such as in-store pickup, table service or home delivery.
MyTidy is the future of all food retailers. It offers them the possibility to create the marketing strategy that suits their entrepreneurial needs best. It digitalises companies of all sizes and strives to build a “warm “ and “lively” relationship with every single customer.
It completes the offer of the physical store and brings retailers closer to the use of innovative technologies destined to reach all customers, and in particular those belonging to the millennial generation.