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Rome has a new pam local: safe, convenient, cheap The result of the synergy between cean and pam panorama, the new pam local in rome won the title of safe supermarket

November 20, 2020

Located in a strategic road junction in the 12th City Hall of Rome, just a few steps away from the historical residence Villa Doria Pamphilj and the third largest park in Rome, the new Pam local in via Serafini has been designed and built to guarantee the highest safety standards for customers and workers, and it also took into account the new shopping ha- bits changed as a result of the Covid-19 pandemic.

Renato Mazzucco, Pam Sales Director, is delighted to announce this new opening, which confirms the presence of the brand on the Roman territory and the brand’s appreciation by citizens. “Rethinking the design of the spaces and focusing on staff training,” said Mazzucco, “are the key concepts from which we started to plan the new shop and make it a place to shop safely”.

Spaces and supports were designed to guarantee a safe shopping experience as well as to facilitate and indicate social distancing and mandatory safety requirements. Inside the shop, there are protective barriers for both customers and operators; the access management and check-out is carried out safely and in complete autonomy. Also, floor signs indicate the route to follow to speed up the purchase process and guarantee a safe distance during the queue to access the check- out area.

In addition to security, the new Pam local shop offers its customers convenience and quality, thanks to the wide range of products and tailor- made solutions to meet everyone’s needs. From “Food to Go” for those who are in a hurry and need quick and tasty meals, to the “Safe Saving” initiative that guarantees unbeatable prices on over two hundred products in daily use.

As for the Pam local format, there are plenty of matching menus that every 15 days provide new ideas for tasty recipes at competitive prices, as well as numerous single-portion packs and a wide choice of ready meals. Finally, thanks to the campaign with Banco Alimentare di Roma, customers can purchase gift cards to help feed a family in need.

The new store is the result of a collaboration between CEAN, a company specialising in the design and construction of retail outlets, and Pam Panorama, a reference group in the world of large-scale Italian distribution for over 60 years.

The safe supermarket is part of a larger project that will soon lead to the opening of other stores with the same characteristics throughout Italy. For more information, visit

www.pampanorama.it

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