Premium positioning in the mineral water sector increasingly combines product quality, distinctive design and strong brand collaborations. Acqua Minerale Calizzano has strengthened this approach through its Vesta and Pin Up lines, targeted partnerships and significant investments in bottling technologies. Pier Paolo Gallea, Marketing Director, explains the company’s strategy and outlook for the premium segment. What...

In the Food & Beverage industry, the label is the primary point of contact with the consumer, a critical element for safety, branding, and regulatory compliance. For Raining Labels, the labeling manufacturer of Pluriservice Group, the food sector presents a constant challenge. The label must not only inform (ingredients, allergens, nutritional values, traceability) but also...

Founded in 1985 in Bellino, in the upper Valle Varaita at an altitude of 1,500 meters, Valverbe was born in an unspoiled environment where people and nature coexist in harmony. Dedicated to the cultivation, drying, and processing of organically grown medicinal plants, the company is now based in Melle, in the middle Valle Varaita. Renowned...

In the food and beverage industry, every detail of the packaging communicates quality, safety, and brand identity. Within this context, labeling is not merely a production step but a strategic lever that unifies aesthetics, traceability, and productivity. Proget Sistem Italia Srl, part of the Pluriservice Group, offers cutting-edge automation solutions engineered to meet the most...

DOuMIX? is the unconventional brand with which in 2022, Casa Optima – an Italian multi-brand group specializing in the artisanal gelato, pastry, decoration and beverage sectors, made its entry into the world of mixed drinks. A brand that now has eight product lines, immediately distinguishing itself for its ability to make the proposals of every...

Nestled in the green heart of Umbria, among the gentle hills of Fabro and ancient villages steeped in history, lies a small Italian gem: Caffè Europa. Founded in 1976 from the intuition and passion of Daniele Zaganella and his family, the roastery has become a benchmark for those who see coffee not just as a...

Enologica Sippi Srl boasts half a century of experience in the oenological sector, operating as a distributor for leading multinational companies, including AEB Spa and Esseco Srl. The company directly imports a wide range of chemical products from China for the wine industry, such as ascorbic acid (E300), anhydrous and monohydrate citric acid (E330), lactic...

Summer 2025 marks a strategic milestone for Birra Castello S.p.A., as the company chooses the liveliest season of the year to launch the rebranding of its Castello and Pedavena brands, while also strengthening the image of the Dolomiti brand through major mountain cycling events. The Castello brand kicks off the season by renewing its partnership...

Enologica Sippi Srl boasts half a century of experience in the oenological sector, operating as a distributor for leading multinational companies, including AEB Spa and Esseco Srl. The company directly imports a wide range of chemical products from China for the wine industry, such as ascorbic acid (E300), anhydrous and monohydrate citric acid (E330), lactic...

Rooted in the Franciacorta region, Freccianera tells a story of authenticity, respect for the land and a contemporary vision. In this interview, the winery shares how tradition and innovation can coexist— through concrete sustainability, a recognisable style, and a growing presence on international markets. Your bond with Franciacorta is deep and distinctive: how do you...