Diva International Srl, a leading company in Italy for the production and distribution of wet cloths and wipes for personal hygiene and well-being, household cleaning and cleaning of pets, with over 17 million packs sold, for over thirty years places ethical commitment and naturalness as founding values at the center of its work. The goal is to achieve sustainable action on an economic, ecological, productive, social and cultural level.
With FRIA, the most important and appreciated brand at national level, the Umbrian company has been working for years to make its products more and more in line with the demands and sensitivities of consumers.
The same sustainability that we find in the continuous optimization of production processes, in the use of 100% renewable energies and in an ever-present attention to the responsible use of water.
For years working on the proposal of products with less impact on the environment, famous mainly for wet wipes, the company is now on the market with new fabrics, formulations and packaging with low environmental impact.
FRIA high quality also becomes sustainable.
Can a consumer product with a unique use, really become sustainable?
FRIA was able to provide an affirmative answer. The spearhead of this green revolution is the new FRIA line for Ho.Re.Ca. recently launched with the Luxury, Fresh and Classic references. Refreshing cleansing wipes in single-dose format, with natural formulations and compostable fabrics without microplastics, available in boxes of 100 pieces, ideal for restaurants and hotels.
A line designed to best meet the needs of all activities and hospitality contexts, from the refinement of the Luxury to the more classic Fresh and Classic Pocket lemon wipes. A proposal that combines the comfort of a towel at the end of a meal with a sustainable choice.
