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Birra Castello Spa: innovation and tradition at Beer & Food Attraction 2025

Birra Castello Spa is gearing up to make an impression at Beer & Food Attraction 2025, scheduled from February 16 to 18 in Rimini. 

The event, a key gathering for beer, beverage, and food trends in the Out of Home sector, will be the perfect stage for the company to showcase a newly redesigned booth that reflects its evolution and growth.

At the heart of the exhibition will be the company’s identity, highlighted through its flagship brands: Castello, Pedavena, and Dolomiti. The revolutionary stand has been designed to visually and conceptually represent the innovative path the company is undertaking. For Birra Castello Spa, participating in this edition of the fair is not only a milestone but also a launchpad for a growth strategy aimed at strengthening its brands’ presence across Italy and expanding them internationally.

Among the most anticipated highlights is a preview of an Après-ski event from the Birra Dolomiti Winter Tour 2025, which will also take place at the fair. This special event, created in partnership with the Dolomiti brand, will offer a taste of the festive and convivial atmosphere of the winter tour held in the Dolomite mountain huts, featuring music, prizes, and the unmistakable quality of Birra Dolomiti.

The Winter Tour 2025 comprises seven stops in some of the most stunning Dolomite locations, with an exclusive presence at the Beer & Food Attraction. Here’s an overview of the schedule:

Past stops:

  – Saturday, January 11 – Lab Après ski, Madonna di Campiglio (TN)

  – Saturday, January 25 – Ristoro da Bepi and Bar Cabinovia, Val di Zoldo (BL)

  – Friday, January 31 – Hotel Ciasa Lorenzi, Cortina (BL)

Upcoming stops:

  – Sunday, February 9 – Ristorante Redival, Passo del Tonale (TN)

  – Sunday, February 16 – Beer & Food Attraction, Rimini Expo Center (RN)

  – Sunday, February 23 – Rifugio Bec de Roces, Arabba (BL)

  – Sunday, March 9 – Baita Goles Zoncolan (UD)

  – Wednesday, March 19 – Apreski Snowbar, Santa Cristina Val Gardena (BZ)

With a rich program of events, Birra Castello Spa confirms its role as a key player in the winter season and at Beer & Food Attraction, always looking forward to innovation while celebrating its territory and high-quality products.

Visit: www.birracastellospa.it

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