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The combination of tradition and innovation, combined with development of the region, are the ingredients for a new recipe from La Sassellese, whose new production facility was inaugurated in Maddalena, in the municipality of Sassello, on 30 June. “This is the company’s third production site, bringing our total work space to 7000 square metres dedicated...

From the promotion of new products introduced this year, to the presentation of more new goodies. 2022 promises to be a year full of novelty for “La Sassellese”. This past year, which marked the brand’s 60th anniversary, ended with the Baci di Sassello chiari al burro winning the prize for product innovation at Cibus 2021...

brings with it exciting industry concepts and innovation along with new projects in the pipeline 2021, the year of the sixtieth anniversary of the activity of “La Sassellese ‘’, ends with a series of exciting innovations. From the award ceremony celebrating product innovation at Cibus 2021, to the presentation of new products at international food fairs like Anuga (Cologne, Germany)...