Fiore di Puglia, an Italian company specializing in bakery products, has been awarded the prestigious Product of the Year 2026 title in two key categories: Bakery Products and Gluten-Free Products.
The award is based on the Circana 2026 research conducted on 12,000 Italian consumers and is considered one of the most authoritative recognitions in the FMCG sector. In Italy, the “Product of the Year” logo is recognized by 90% of consumers, making it a powerful indicator of product innovation and a strong driver of purchasing decisions at retail level.
In the Bakery Products category, the winning items include several products from the 50g snack and taralli range: Classic Taralli, Olive Tricioli, Pizza-flavored Targarissi, Bacon Quadrotto and Whole Wheat Taralli.
The range combines the authenticity of Apulian tradition with convenient formats designed for increasingly dynamic snacking occasions. In the Gluten-Free Products category, the award went to the new Gluten-Free Tegolini, available in the flavors Tomato & Oregano, Potato & Rosemary, and Onion & Olive.
The line represents a strategic step in expanding the company’s free-from offering while maintaining high standards of taste and quality.
The double recognition highlights Fiore di Puglia’s ability to combine tradition and innovation while responding to growing consumer trends such as on the-go consumption and increasing demand for specialized food products.
